DIGITAL, SIMPLIFIED

Alveo

Data comes together in Alveo. Our proprietary campaign and data management platform, Alveo is integrated with the industry’s leading DSPs, allowing you to see everything the digital marketplace has to offer. Pulling in massive amounts of log level data, we analyze the most valuable source of campaign intelligence, simplifying how you reach your audience.

Log Level Data: The New Kid on the Block

If you don’t know what log level data is, you’re missing out - it’s the most granular campaign data available. With every impression served, Alveo collects up to 150 data points to create real-time audience profiles for the best campaign results.

Unique and actionable views into customer behaviors

Fast acting and changes by the second to identify and activate trends

Real-time build-out of multiple audience profiles

Simplify the Marketplace

It’s simple - know where, when and how to activate against each partner to best reach your customers. Determine all of the most relevant capabilities that the market has to offer and pave a strategic path to your audience. Act on transparent insights across the media channels your customers frequent.

Display

Display

Mobile

Audio

Video

Social

Out of Home

Advanced TV

Native

Search

RECO: Customized Brand Algorithms

What would digital be without a powerful recommendation engine? Our homegrown collection of algorithms, RECO, analyzes log level data to uncover favorable pricing and performance variances that anticipate customer actions and activate at the right moment - specific to your audience.

Efficient

Exposes top-performing inventory and creates efficient bid models

Efficient

Exposes top-performing inventory and creates efficient bid models

Dynamic

Today’s bid model is different than yesterday’s. Fresh data powers real-time optimizations.

Dynamic

Today’s bid model is different than yesterday’s. Fresh data powers real-time optimizations.

Flexible

Campaign-specific variables for customized optimizations

Flexible

Campaign-specific variables for customized optimizations

Scalable

Finds new and high-performing inventory that may otherwise not be targeted

Scalable

Finds new and high-performing inventory that may otherwise not be targeted

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